BlackBerry Curve outsells iPhone: research group
Mon May 4, 2009 4:21pm EDT
SAN FRANCISCO (Reuters) - Research in Motion Ltd's BlackBerry Curve moved past Apple Inc's iPhone in the first quarter to become the best-selling consumer smartphone in the U.S., research group NPD said on Monday.
RIM, which already dominates the corporate smartphone market in the United States, also had three of the top five best-selling consumer smartphones in the period, with the Storm at No. 3 and the Pearl at No. 4, NPD said.
T-Mobile's G1 ranked No. 5.
The iPhone was the top-selling consumer smartphone in the U.S. in both the third and fourth quarters of 2008. The Curve was second and the Palm Inc's Centro was third.
NPD credited a "buy-one-get-one" promotion by Verizon Wireless -- a joint venture between Verizon Communications Inc and Vodafone Group Plc -- for helping push the Curve past the iPhone.
"The more familiar, and less expensive, Curve benefited from these giveaways and was able to leapfrog the iPhone, due to its broader availability on the four major U.S. national carriers," said Ross Rubin, director of industry analysis at NPD, in a news release.
The iPhone is only available through AT&T Inc. Apple launched its second-generation 3G iPhone last July.Entire posting.